The Seattle Seahawks will add an intriguing visual layer to Thursday night’s highly anticipated rematch with the Los Angeles Rams as they become the penultimate team to debut their Nike ‘Rivalries’ uniforms this season.
Get ready for the ‘High Decibel Zone’ look.
‘(T)here’s something about rivalries − going back to when you were a kid − it brings out the best in everybody. Because that one game can make your season,” former Seattle linebacker Lofa Tatupu said when the new threads were first unveiled in August.
And this battle of 11-3 teams could certainly have a major impact on the Seahawks’ outlook, Thursday’s winner set to control the No. 1 playoff seed in the NFC. But win or lose, Seattle should look awfully good − literally anyway − amid its ongoing postseason pursuit.
What’s new about the Seahawks’ ‘Rivalries’ uniforms?
The rippling soundwave pattern across the shoulders and down the pant stripes of the new duds is a tip of the cap to Seattle’s famously vocal fans, the 12s, while also tying into the city’s legendary musical history.
The uniform is predominantly in the Wolf Grey colorway the team hasn’t used in monochrome since 2022 while making way for the return of its throwbacks. Replacing the team’s typical Action Green trim is an iridescent ‘Beetle Green’ that’s intended to make the jersey digits pop under the lights − ‘reflective of raindrops falling on the city’s streets, while repeating ’12s’ inside the numbers put fans at the center of it all,’ according to Nike.
Per the Seahawks, ‘This is the first NFL uniform to use a unique iridescent material that reflects differently based on how the light hits it.’
The team also honors the 12s with a ’12’ on the jersey collar.
The new helmet should also resonate visually, the team noting it features ‘the same iconic hawk head design as the team’s primary helmet, in a metallic Chrome finish on top of the Iridescent Green base.’ It evokes memories of the Jacksonville Jaguars’ former two-tone helmets, only executed far more effectively and subtly. The back helmet bumper is stamped with ’12 as one.’
In sum, an appropriate tribute to Lumen Field’s cacophony and the team that famously produced the Seismic-shifting ‘Beast Quake’ touchdown years ago.
What are NFL ‘Rivalries’ uniforms by Nike?
Think of them as the football version of the sports apparel company’s NBA ‘City Edition’ uniforms or Major League Baseball’s ‘City Connect’ jerseys. Signaled during the NFL draft and unveiled in August, Nike has strived to create something that further strengthens NFL teams’ bonds to their unique civic environments. And, as “rivalries” would suggest, all of them will be worn in intra-divisional matchups.
‘The 2025 Rivalries uniforms will celebrate storied local traditions and unite fan communities with designs unique to select cities and teams,” Nike announced during the rollout.
‘The designs are rooted extensively in the legacies and inspirations true to each team, serving as authentic, competitive expressions of community pride while giving athletes and fans an opportunity to connect like never before.’
Which NFL teams have ‘Rivalries’ uniforms?
Eventually all of them. But for 2025, each team in the AFC East and NFC West is scheduled to wear its “Rivalries” unis one time this season. Two additional divisions will be added to the rotation in each of the next three seasons, and the “Rivalries” option then becomes part of a team’s closet for the following three years.
When will NFL teams wear ‘Rivalries’ uniforms in 2025?
San Francisco 49ers: Jan. 4, 2026 vs. Seattle Seahawks